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Writer's pictureRaffucci

Picture-Perfect Prep: The Dos and Don'ts of Staging Your Home for Professional Photography

You've decided to harness the power of professional photography to sell your home, and that's a smart move! But before the photographer arrives, there's some important work to be done to ensure your home looks its absolute best. Staging your home for professional photography is a strategic process that can greatly enhance the visual appeal of your listing. In this blog post, we'll delve into the dos and don'ts of staging your home for those picture-perfect shots that will captivate potential buyers.

A luxury outdoor pool in a single family home


1. Declutter and Depersonalize:
Start by decluttering and removing personal items. Buyers want to visualize themselves living in your space, and a clutter-free environment allows them to do just that. Clear countertops, shelves, and tables to create a clean and spacious look.

2. Create a Neutral Canvas:
Neutral colors create a blank canvas that helps buyers envision their own style in the home. Opt for soft, neutral hues on walls and décor, allowing potential buyers to mentally move in and start planning their interior design.

3. Maximize Natural Light:
Natural light makes your home appear inviting and spacious. Open curtains and blinds to let in as much natural light as possible. Well-lit spaces not only look better in photos but also create a positive atmosphere.

4. Enhance Curb Appeal:
Don't forget about the exterior. Ensure that your lawn is well-maintained, the entryway is welcoming, and any outdoor spaces are clean and well-groomed. Curb appeal matters, even in photographs.

5. Arrange Furniture Thoughtfully:
Arrange furniture in a way that showcases each room's purpose and flow. Aim for balanced compositions, and remove excess furniture to create an open and inviting feel.


Don'ts:

1. Over-Personalize:

While personal touches make your house a home, too many personal items can be distracting in photos. Minimize family photos, unique décor, and overly bold color schemes.

2. Neglect Maintenance:
Fix any visible repairs before the photoshoot. Cracked tiles, peeling paint, or leaky faucets can detract from the overall appeal of your home.

3. Overwhelm with Patterns:
Avoid overwhelming patterns or loud colors that might distract from the space itself. Neutral and cohesive color schemes are more visually appealing in photographs.

4. Forget About Small Details:
Details matter in photography. Small items like fresh flowers, tasteful décor, and well-placed accessories can enhance the overall aesthetics of the space.

5. Overload Countertops and Shelves:
Less is more when it comes to countertops and shelves. Keep surfaces clutter-free and only display a few tasteful accessories to create a clean and organized look.


Staging your home for professional photography requires a balance between creating an inviting atmosphere and presenting a neutral, appealing canvas for potential buyers. By following these dos and avoiding the don'ts, you'll prepare your home to shine in the photos, making a strong first impression that entices buyers to schedule viewings. Remember, staging isn't just about making your home look good in photos; it's about helping buyers visualize themselves living in the space. A well-staged home can ultimately lead to a quicker and more successful sale.

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